metacool: Rewarding brand-building behavior, feeding infectious action May 28, 2009 — Leave a comment metacool: Rewarding brand-building behavior, feeding infectious action Source: metacool.typepad.com I've written before about the problems that speeding hybrid owners might pose for the Prius brand. So, in the metacool spirit of seeking generative and productive solutions, how might Toyota incent Prius owners to behave in ways that enhance the… some cool ideas from Diego… Related
