“… So my hope for the 2011 Cannes Crystal award is some brilliant agency works with their client to pull all the advertising to children and takes home the Cannes Crystal Grand Prix Lion in the inaugural year. And that would be the end of that. Because as soon as you can win an award for it, we ad folk are all over that shit. …”

nice one…

https://client.ideo.com/bbva/player-licensed.swf

In early 2007 the Spanish bank BBVA asked IDEO Munich to re-think their self-service channel from scratch. The question was not how to further automate the teller, but rather how to humanize the machine. …

The result of that work is the vision for a totally new self-service experience: an ATM built from user up, rather than components down. …

Today, that vision is reality. It took 2 years of time and a team of committed companies to develop this ATM.

check out: http://www.futureselfservicebanking.com/

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“…When shareholders meet for Shell’s AGM on 18 May, you can bet there will be a lot of talk about their $9.8 billion profits. Less talked about will be the human cost of their activities in the Niger Delta – such as the 23 million people drinking poisoned water.

So let’s get the message across. We want to buy a full page advert in a national newspaper to tell shareholders the shameful truth about Shell. …”

Donate now.

Media_httpwwwpsfkcomw_ifbhm

“…Recently, BBH London teamed up with AMREF (the African Medical Research Foundation) to use others’ social media networks as a tool for storytelling—introducing a new methodology to the idea of identity politics and untold global insight. …”

read all about it at http://www.psfk.com/2010/05/lend-your-facebook-to-africa-tell-an-untold-story…

I’ll give it a try.

via @VizeumCph – thanks for sharing!

Five years ago, former Sun Microsystems CEO Jonathan Swartz wrote about something he called the Participation Age “in which an open and competitive network fuels growing opportunities for everyone”. His idea was built around the powerful effect that open source software was having on the computing world at the time. What we’re witnessing now, however, is this phenomenon spreading through the private and now public sectors and fundamentally altering how people give and receive value.

Consciously designing for this trend — something we call the “participation economy” — creates the opportunity to encourage behaviour change and, ultimately, tackle the big social issues of health, climate change and personal financial security. Already, we’re seeing this new economy changing personal choices and reshaping societies.

Media_httplivingclima_yadgj

The Living Climate Change Video Challenge invites you to show us your vision of a future shaped by climate change, as we move along the path toward reduced carbon emissions.

Create an original video that envisions how climate change will impact our lives over the next 20 to 30 years. Looking beyond the doom and gloom and the policy discussions that have dominated the debate, how would you envision a human-centered, sustainable future? Which behaviors will change? Which will be preserved?

Read all about it here: http://livingclimatechange.com/videochallenge/